In today's fast-paced, hyper-connected, and mobile/social world, businesses demand instantaneous information and responsiveness. In this environment, businesses must be able to move as fast as their customers, be they B2B or B2C, to deliver the experience those customers demand.
It is through this that Oracle has unveiled Oracle Database In-Memory, that enables customers to accelerate database performance by orders of magnitude for analytics, data warehousing, and reporting while also speeding up online transaction processing (OLTP). Oracle Database In-Memory transparently extends the power of Oracle Database 12c to enable organizations to discover business insights in real-time while simultaneously increasing transactional performance. With Oracle Database In-Memory, users will be able to get immediate answers to business questions that previously took hours to obtain and are able to deliver a faster, better experience to both their internal and external constituents.
"Oracle is the only vendor in the industry to embrace in-memory computing from applications to middleware to database to systems, enabling businesses to maximize profitability by accelerating operations, quickly discovering new growth opportunities and making smarter, real-time decisions," said Andrew Mendelsohn, Executive Vice President, Database Server Technologies, Oracle.
He also added that, Oracle Database 12c In-Memory uniquely delivers unprecedented performance for virtually all workloads with 100 percent application transparency and no data migration. Plus all the high availability, scalability, and security that customers have come to expect from the Oracle Database are fully preserved."
Oracle Database In-Memory will also deliver leading-edge in-memory performance without the need to restrict functionality or accept compromises, complexity and risk. Deploying Oracle Database In-Memory with virtually any existing Oracle Database-compatible application is as easy as flipping a switch--no application changes are required. It is fully integrated with Oracle Database's renowned scale-up, scale-out, storage tiering, availability and security technologies making it the most industrial-strength offering in the industry.
At a special event at Oracle's headquarters, CEO Larry Ellison described how the ability to combine real-time data analysis with sub-second transactions on existing applications enables organizations to become Real-Time Enterprises that quickly make data-driven decisions, respond instantly to customers' demands, and continuously optimize key processes.
"As a consumer Internet pioneer and innovator, Yahoo is always at the leading edge of big data and database technology to deliver a responsive, seamless consumer experience. We joined Oracle's beta program to understand how memory optimization could sharpen our big data processing," said Sudhi Vijayakumar, Yahoo's Principal Oracle Database Architect. "Full support for Oracle Real Application Clusters' scale-out capabilities means Oracle Database In-Memory can be used even on our largest data warehouses."
Oracle PartnerNetwork (OPN) is also announcing that Oracle Database 12c Ready certification will soon include Oracle Database In-Memory.